WOMEN'S EQUALITY PARTY OUT OF OFFICE

A disruptive digital media first to highlight the Gender Pay Gap. Asking people to switch on their Out Of Office with a message for the rest of the year for The Women's Equality Party. A feminist political party set up in United Kingdom to campaign for gender equality to the benefit of all. All with zero media and production budget. 2 million social impressions. Reach of over 1.2 billion. Increased site traffic by 275%. Two Webby awards. Four Golds and a Silver at Creative Circle. Gold at Campaign Big. Silver Clio. Bronze Cannes Lion. Ad of the day, The Drum. Role: Creative Director.