EXPLORIFY CAMPAIGN

The Wellcome trust is one of the biggest global charitable foundations. Their mission is for everyone to benefit from science's potential to improve health and save lives. They came to us with the really interesting problem of how do we help Primary School teachers who don’t feel comfortable teaching science, feel more comfortable teaching science. Partnering with EdComs and the BBC we created a groundbreaking new way to teach science. Sign up was tripled at launch In the first year with 13,000 teachers signed up through the online portal with 325,000 pupils involved. It continues to be a core way that science is taught in over 75% of the Primary Schools across the UK. https://explorify.uk APG Gold Strategy Award, Creative Strategy Award. APG Gold Strategy Award, Transformational Team Award. APG The Unconventional Thinking Special Prize. Shortlisted at Cannes Lions. Shortlisted at The Webby's. Role: Creative Director.